By now everyone, and i mean everyone who has access to internet and/or electronic media would have come across this unique campaign to shame Mr.Muthalik and his henchmen by sending him "pink underwears".And Mr.Muthalik has decided that he will be sending sarees as return gift.A win-win situation for both sides one might think.But I feel that two wrongs don't make a right and somehow this campaign risks reducing what happened in Mangalore to a question of tradition versus modernity which it is not.It was all about individual's freedom of choice.If one wants to go to a pub ,irrespective of one's gender,one must have the freedom to do so .But surely we should not make a virtue out of pub-going.I myself go to pubs once in a while but i see no virtue/vice per se in that.In fact all this campaign is ideal fodder for news channels who have a lot to answer for making larger than life figures out of non-entities like Muthalik and Raj Thackeray.